Senior Marketing Manager (iTero, scanners)

Вакансия № 14769103 от компании Align Technology на Электронной Службе Занятости Населения Москвы.

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☑ Основной блок:

Опыт работы: 1–3 года.

Тип занятости: полная занятость.

График работы: полный день.

Зарплата: по результату собеседования.

Примерное место работы: Россия, Москва.

☑ Актуальность объявления:

Это объявление № 14769103 добавлено в базу данных: Среда, 12 марта 2025 года.

Дата его обновления на этом интернет-ресурсе: Понедельник, 17 марта 2025 года.

☑ Статистика предложения работы № 14769103:

Прочитано соискателями - 115 раз(а);
Отправлено откликов - 0 раз(а);

☑ Репутация компании "Align Technology":

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☑ Подробности о вакантном месте:

As a Marketing Manager you will be responsible for developing and executing the assigned market cluster marketing plans in line with company strategy to deliver the objectives.

Key Responsibilities:

Translate regional marketing plan to local expectations and needs to drive brand awareness, doctor sign up and growth within OPEX budget including:
- Strategy Planning as part of AOP
- Localize campaign materials
- Media Planning including Digital
- Local evidence development (publications, speakers)
- Local Congress + exhibitions
- OPEX Budget Management
Proactively represent the market cluster and our customers providing insights and analytics for NPD and global strategy development.
Use analytics and insights (including campaign ROI, customer reimbursement and competition) to support execution of the marketing plan.
Build KOL network (speakers, key customers, institutions) to support execution of the plan.
Drive + own communication as part of a multi-disciplinary country leadership team to drive and execute the marketing plan.
Identify and champion local growth opportunities in addition to the regional plan.

You will report into the EMEA Marketing Director, Expansion Markets. You will be based in Align Office in Moscow, with regular travel within the responsible market/s.

ESSENTIAL DUTIES AND RESPONSIBILITIES, in the area of:

Key stakeholder in country leadership team to lead the market cluster marketing plans
Development of country market insights and analytics to successfully execute cluster market plans
Translate and support of development of marketing campaigns to support product launches with regional brand managers (sales material, educational content, clinical support, online communication)
Country market analysis to support ROI expectations
Developing and maintaining relationships with country speakers, customers and universities
Cross functional coordination with Sales and finance teams to support business growth
Establishing close relationships with the global, regional and local marketing teams
Train and educate country stakeholders on required aspects of brand + brand strategy including development of training collateral
Utilize digital communication platforms to deliver plan

QUALIFICATIONS

Skills:

Strategic Thinker
Highly Organized
Action Oriented
Takes initiative / proactive
Strong communication and presentation skills
Results oriented
Strong time management skills
Display a strong sense of urgency
Expert in Powerpoint, Excel, Word, and overall computer organizational skills
Ability to lead and collaborate with cross functional groups.
Fluent in English and fluent in Russia
Strong prioritization capabilities
Relating with people, connecting cross organization and countries.

Education/Experience:

Bachelor degree or above, preferably in a marketing or business related field
Ideally at least 3 years of proven work experience in Brand Management at country level
Industry background in the medical device field, preferably with products that are sensitive to active consumer/patient demand
Excellent communication and presentation skills
Preferably sales experience in medical devices

WORK SCHEDULE / HOURS

Full-time position based in Moscow Align office, 40% of travel required.