Marketing Communication Manager (Industrial – Energy Sphere / B2C + B2B)

☑ Основной блок:

Опыт работы: 3–6 лет.

Тип занятости: полная занятость.

График работы: полный день.

Зарплата: по результату собеседования.

Примерное место работы: Россия, Москва.

☑ Актуальность объявления:

Это объявление № 3416455 добавлено в базу данных: Пятница, 7 февраля 2025 года.

Дата его обновления на этом интернет-ресурсе: Воскресенье, 16 марта 2025 года.

☑ Репутация компании "ООО K-Lane Consulting":

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☑ Подробности о вакантном месте:

The Company:

The client of K-Lane Consulting is a global leader in electrical and digital building infrastructures counting 35,000 employees, a presence in more than 70 countries and realising 4 billion Euros of turnover with sales in 180 countries. Strategically positioned on promising markets, the group has invested in Russia and CIS since the early 90’ resulting in acquisitions of two production plants.

The Role:

• Development and implementation of the annual plan for marketing communications for B2B and B2C segments
• Realization of the whole range of marketing communications: advertising, branding, SMM, digital, events
• Analysis of media preferences of the audience, selection of relevant communication channels, agency briefing, control over the implementation of advertising campaigns, preparation of reports and recommendations
• Preparation and implementation of the annual media plan
• Preparation of communication messages, control of preparation and coordination of promotional materials
• Organization of development of texts for brochures, booklets and other advertising media. Quality control, visibility and accessibility of advertising
• Control over the use of manuals, brand book and other rules (verification of the correct use of the brand on all advertising materials)
• Carrying out of interaction with designers, advertising agencies and printing houses
• Development and ordering of corporate souvenirs
• 1 person in subordination - Leading specialist in SMM and digital communications

The Candidate:

• Higher professional education (marketing, PR)
• Practical work experience of 5 years in the field of marketing and PR in international companies
• Experience of integrated advertising campaigns
• Excelent knowledge of the basics of media planning, in-depth knowledge of Internet metrics, knowledge of the basics of managing advertising campaigns (rotation of creatives, performance monitoring, evaluation of the conversion chain)
• Cross-functional project management skills
• Excelent interpersonal communication and presentation skills
• English

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