Deputy Head of Digital Marketing

Вакансия № 6446155 от компании ФосАгро на Электронной Службе Занятости Населения Москвы.

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☑ Основной блок:

Опыт работы: 3–6 лет.

Тип занятости: полная занятость.

График работы: полный день.

Зарплата: по результату собеседования.

Примерное место работы: Россия, Москва.

☑ Актуальность объявления:

Это объявление № 6446155 добавлено в базу данных: Понедельник, 27 января 2025 года.

Дата его обновления на этом интернет-ресурсе: Вторник, 18 марта 2025 года.

☑ Статистика предложения работы № 6446155:

Прочитано соискателями - 233 раз(а);
Отправлено откликов - 0 раз(а);

☑ Репутация компании "ФосАгро":

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☑ Подробности о вакантном месте:

Responsibilities:

Developing and implementing an online store promotion strategy via online channels in order to increase sales, conversion and target traffic;
Working with contractors (digital agencies) - setting goals, monitoring implementation, evaluating the effectiveness of campaigns, holding meetings and negotiations;
Weekly reporting of all traffic attraction channels;
Planning, budgeting, budget control. Working with a budget of more than RUB 10,000,000/month;
Collection and primary analysis of business data;
Making recommendations on the use of necessary digital marketing (DM) tools, depending on the company's needs;
Collecting and then analyzing information on the effectiveness of the applied DM tools: key metrics of digital analytics, analysis of site behavioral factors, etc.;
Drawing up a quarterly report on DM activities;
Organizing and holding working meetings on DM projects, keeping minutes of working meetings, monitoring the progress of agreements and tasks recorded in the minutes;
Supporting communication on key projects between business, IT, counterparties and working groups;
Keeping records and participating in the formation of budgets for DM projects;
Interacting with the branding and advertising department and the department of exhibition activity organization to support digital marketing;
Preparing proposals for advertising and promotion opportunities in the field of DM in all regions of the company's presence;
Participating in the development of the DM strategy;
Planning product promotion on the market, positioning, conducting analysis of the competitive environment, segmentation of the target audience, developing the Roadmap projects;
Participating in the preparation of marketing materials, conducting presentations for all target audiences;
Occasional business trips.

Requirements:

University degree in a relevant field (digital marketing, sales, IT, engineering);
3-plus years of experience in this area of work (digital marketing specialist, digital specialist, online marketing manager);
Advanced PC user (proficiency in MS Word, MS Excel, Adobe Photoshop; ability to work with CMS Bitrix, CMS Oracle Commerce desirable, MS Project desirable);
Basic knowledge of advertising and marketing of online projects;
Understanding the operating principles of search engines, banner networks, web resource catalogues;
Competencies in the field of information technology and digital marketing;
Understanding the functioning of business models for e-commerce projects;
Experience working with graphic systems;
Command of English: Upper-Intermediate or higher; fluent speaking and reading skills, ability to translate IT materials into English;
Excellent communication skills, teamwork, analytical mindset, ability to multitask;
Willingness to work with large projects, dedication to the task at hand, the ability to find solutions in the most challenging situations and never give up.