Brand & Communication Manager

☑ Основной блок:

Опыт работы: более 6 лет.

Тип занятости: полная занятость.

График работы: полный день.

Зарплата: по результату собеседования.

Место работы (точный адрес): Россия, Москва, улица Сергея Макеева, 13.

☑ Актуальность объявления:

Это объявление № 19781613 добавлено в базу данных: Суббота, 8 марта 2025 года.

Дата его обновления на этом интернет-ресурсе: Воскресенье, 16 марта 2025 года.

☑ Репутация компании "PHILIPS. Здравоохранение":

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☑ Подробности о вакантном месте:

At Philips, we strive to make the world healthier and more sustainable through innovation. Our goal is to improve the lives of 2 billion people a year by 2025. Making a difference begins right here, where you come first.

We are looking for Brand & Communication Manager.

Main purpose of the job: protection and strengthening the Philips’ reputation and brand as a health technology leader.

In this role you will be responsible for:

Development and coordination the execution of the strategic brand and corporate communication plan across Health Tech (above BMC level) to support strategic market and marketing objectives (as opposed to marcom and sales comms support), including:

• Earned coverage in top tier media outlets (e.g. business national dailies, weeklies, broadcast, radio) and healthcare/tech trade media
• Thought leadership programs across media, Government, Academia and other audiences to grow Philips' mindshare in health technology (e.g. activating global initiatives such as the Future Health Index; identifying influential speaking opportunities, etc).
• Local execution of Internal communication & engagement on brand vision
• Local brand custodianship
• Planning and executing of local partnership and sponsorship

Communication strategies

• Provide executive communications support to market senior management to profile them as thought leaders in health technology (e.g. speeches/presentations/Social channels)
• Partner with Group Press Office on global announcements and crisis communications where needed
• Promote Corporate Social Responsibility (CSR) activities

Driving Employee Communication

• Manage employee communications, working with Group Employee Communications, including, but not limited to:
  • Culture activation
  • Philips Leadership team (PLT) cascade
  • Town Halls,
  • Newsletters

Brand & Communications

• Responsible for the following areas of Brand & Communication within Market:
• Brand (HealthTech)
• External Communication for Russia and CIS

We are looking for:

• University degree (Bachelor’s degree)
• 5+ years of related experience in Healthcare, Pharma or Technology B2B
• B2G & reputation communications experience is strongly preferred
• Knowledge on local media landscape and interpersonal relations with key media with focus on B2B media and Healthcare trade media
• Experience in managing communications processes across matrixed organization
• Excellent oral and written skills
• Strong project management and organization skills
• Out of box thinking and creativity

☑ О компании:

Логотип (эмблема, торговая марка, бренд) компании:

Сфера деятельности компании: Электроника, приборостроение, бытовая техника, компьютеры и оргтехника; Розничная торговля; Промышленное оборудование, техника, станки и комплектующие; .

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