Marketplaces & Performance marketing manager

Вакансия № 36542949 от компании Dr. Reddy’s на Электронной Службе Занятости Населения Москвы.

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☑ Основной блок:

Опыт работы: более 6 лет.

Тип занятости: полная занятость.

График работы: график: 5/2 (рабочих часов: 8).

Зарплата: по результату собеседования.

Примерное место работы: Россия, Москва.

☑ Актуальность объявления:

Это объявление № 36542949 добавлено в базу данных: Вторник, 21 января 2025 года.

Дата его обновления на этом интернет-ресурсе: Воскресенье, 16 марта 2025 года.

☑ Статистика предложения работы № 36542949:

Прочитано соискателями - 1 раз(а);
Отправлено откликов - 0 раз(а);

☑ Репутация компании "Dr. Reddy’s":

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☑ Подробности о вакантном месте:

Purpose of the role:

Drive E-commerce business capabilities in the Marketplaces channel based on best market analysis and insights.

Manage E-commerce promo strategy at Marketplaces incl. Ozon, Yandex.market, MegaMarket, Wildberries with close collaboration with digital and brand marketing teams within all therapy areas of Dr.Reddy’s portfolio.

Duties & Responsibilities:

Manage promo strategy and drive execution at Marketplaces in line with brands’ needs and channel’s capabilities;
Forecast and plan annual and monthly performance of Marketplaces in line with commercial and media KPIs: Revenue, ROI, Impressions, Conversions, CPM, CPC, CPA;
Manage Joint Business Planning with Marketplaces;
Negotiate with Marketplaces/Third parties for ensuring optimal level of products’ stock for promo launch and execution as well as negotiations in terms of trade conditions;
Control products visibility and availability at Marketplaces;
Lead post-promo analysis in assigned Marketplaces. Measure and report against commercial and media KPIs, ensure that revenue goals and budgets are met;
Provide monthly, quarterly and annual performance marketing reports, that summarize activities, outcomes and planning for performance marketing, including insights and recommendations;
Monitor competitors' activities in the E-commerce channel;
Actively searches for best practices and ideas for re-applying in E-commerce;
Work closely with Marketing and local/ HQ’s digital & E-commerce team to identify best practices and processes to manage Marketplaces channel and increase productivity;
Work cross-functionally with Supply Chain, Finance, Market Research, BI, Legal&Compliance;
Budget management.

Competencies & Experience:

Experience in E-commerce strategy, Digital marketing and Digital analytics;
Knowledge of the E-commerce, Trade marketing and Digital Marketing;
Background in FMCG/OTC Corporations or/and Marketplaces/E-commerce agencies;
Budget planning and management;
Experience in managing marketing agencies to achieve a shared marketing objective;
Good knowledge of web analytics tools;
Very comfortable conducting relevant analysis by channel;
Capability to transform analysis into concrete actions and suggestions for the team/company;
Excellent presentation and communications skills, both written and verbal;
Passion about E-commerce, curiosity on new and innovative ways to work with customers;
Strong leadership skills, flexible team player;
Fluent English.