Head of PR

Вакансия № 3584285 от компании INS Ecosystem на Электронной Службе Занятости Населения Москвы.

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☑ Основной блок:

Опыт работы: 3–6 лет.

Тип занятости: полная занятость.

График работы: полный день.

Зарплата: от 200000 до 400000 руб..

Место работы (точный адрес): Россия, Москва, Полянка, 2-й Казачий переулок, 11с1.

☑ Актуальность объявления:

Это объявление № 3584285 добавлено в базу данных: Среда, 22 января 2025 года.

Дата его обновления на этом интернет-ресурсе: Воскресенье, 16 марта 2025 года.

☑ Статистика предложения работы № 3584285:

Прочитано соискателями - 319 раз(а);
Отправлено откликов - 0 раз(а);

☑ Репутация компании "INS Ecosystem":

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☑ Подробности о вакантном месте:

WHO WE LOOK FOR
An experienced PR/Communication professional, ready to work in a fast-paced start up environment, think fast and act independently, with relentless urge to take on new challenges. Outstanding written and communication skills, fluent or native English is a must. Able to craft high-impact PR strategy and ensure world-class level execution on a global scale. Track record of relationship building with media outlets globally and ability to ensure top placements of relevant company news. Past experience promoting new products or dirsruptive startups. Excited to play a key role in building a leader in the fast-moving universe of blockchain applications and retail innovators.

ABOUT COMPANY
INS Ecosystem builds next generation scalable Blockchain-as-a-Service platform to provide the most "user-friendly" blockchain service for the retail and CPG industry. The enterprise-grade distributed ledger cloud platform helps increase business velocity, create new revenue streams, and reduce cost and risk by securely extending supply chain and other enterprise SaaS and on-premises applications to drive tamper-resistant transactions on a trusted business network. INS and its partners are also working on select decentralized applications (Dapps) on the underlying infrastructure for various industry-specific use cases, including direct-to-consumer fulfillment, trade promotion management, consumer data storage, provenance tracking, product authenticity, etc.

The founding team has a track-record of pioneering in the retail industry. The company attracted significant investment ($40M+ raised in 2017) and extensive press coverage.

KEY FUNCTIONS
? Work together with the management team to develop the overall PR strategy
? Develop and execute public relations/social media strategies to meet company's goals and
objectives
? Facilitate sessions to brainstorm and create releases and announcements
? Monitor and measure the success of PR activities and prepare media tracking reports and
analyses
? Proactively support, promote and enhance INS brand and values
? Develop a PR calendar to coordinate announcements and releases
? Create content (or lead content creation) for press releases and media pitches for top-tier
tech and crypto/blockchain media in North America (USA, Canada), Asia (China, Japan, Korea, Singapore, Vietnam), Europe (UK, France, Germany, Italy, Spain) and Australia
? Conduct a PR audit to look for gaps in our media list and press strategy, including audience profiles, messaging points, and distribution
? Build out a dashboard to track how our releases and announcements lead to meaningful outcomes in terms of earned media coverage
? Interface with media entities to grow and maintain relationships with press, maintain the media list and relationships with journalists covering our space
? Make sure releases are timely, accurate, and written in a way that is optimized for coverage
? Evaluate opportunities for partnerships, sponsorships and advertising on an ongoing basis
? Benchmarking of leading crypto and tech companies in terms of PR strategy and outreach
? Monitor media and trending topics in the blockchain and cryptocurrency space, keep up to date with industry trends and make appropriate recommendations regarding communication strategy surrounding them

PROFESSIONAL REQUIREMENTS
? 5+ years of technological and 1+ year of blockchain PR experience
? Demonstrated success in developing successful PR campaigns including press coverage
from key media in tech and crypto space in North America, Europe, Asia and Australia
? Outstanding written and presentation skills (editorial experience is a plus)
? Strong relationship building skills
? Fluent/native English
? Diploma/degree in Public Relations, Communications, Marketing, Journalism or relevant
industry experience
? Analytical and organizational skills, attention to details
? Proven ability to excel in the workplace
? Highly advanced tech skills (MS Office, productivity tools, etc.)
? A keen interest in emerging technology especially in blockchain technology and cryptocurrencies

PERSONAL QUALIFICATIONS
? Positive attitude, great communicator
? A-type personality, focus on excellence
? Fast thinker, bias for action
? Ability to multitask and work under pressure
? Organizational abilities

WHY JOIN US
• Well-funded company with no barriers for innovation and privilege of thinking from scratch
• Ability to play key role at an exciting stage of the company
• Leading aspiring disruptor in retail-focused enterprise blockchain and applications
• We apply new exciting technologies to real world problems in a $8.5 trillion market
• Competitive pay based on experience + performance-related bonus
• Collaborative, young and high-energy company culture